麦肯锡： 2024 年初人工智能的状况 ( 英文 23 页)

---

2024 年初人工智能的状况：新一代人工智能的采用激增并开始产生价值

随着生成式人工智能的采用加速，调查受访者报告了可衡量的好处，并进一步降低了不准确的风险。一小群表现出色的人引领潮流。
As generative AI adoption accelerates, survey respondents report measurable benefits and increased mitigation of the risk of inaccuracy. A small group of high performers lead the way.

如果说 2023 年是世界发现生成式人工智能 (gen AI) 的一年，那么 2024 年则是组织真正开始使用这项新技术并从中获取商业价值的一年。在最新的麦肯锡全球人工智能调查中，65% 的受访者表示他们的组织经常使用新一代人工智能，这一比例几乎是十个月前调查的两倍。受访者对人工智能影响的预期仍与去年一样高，四分之三的受访者预测人工智能将在未来几年给他们的行业带来重大或颠覆性的变化。

各组织已经看到了新一代人工智能的使用所带来的实质性好处，报告称部署该技术的业务部门的成本下降了，收入也增加了。该调查还深入了解了新一代人工智能带来的风险（最明显的是不准确性），以及顶尖企业为缓解这些挑战并获取价值而采取的新兴做法。

If 2023 was the year the world discovered generative AI (gen AI), 2024 is the year organizations truly began using—and deriving business value from—this new technology. In the latest McKinsey Global Survey on AI, 65 percent of respondents report that their organizations are regularly using gen AI, nearly double the percentage from our previous survey just ten months ago. Respondents’ expectations for gen AI’s impact remain as high as they were last year, with three-quarters predicting that gen AI will lead to significant or disruptive change in their industries in the years ahead.

Organizations are already seeing material benefits from gen AI use, reporting both cost decreases and revenue jumps in the business units deploying the technology. The survey also provides insights into the kinds of risks presented by gen AI—most notably, inaccuracy—as well as the emerging practices of top performers to mitigate those challenges and capture value.