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瑞士钟表行业分析报告(英文62 页)

    2015-03-30

瑞士钟表行业分析报告(英文62 页)

 Swiss watch industry with another record year in 2014, but challenging environment in 2015 due to FX

 
Contents
1. Swiss watch export statistics 3
1.1 Various price points 6
1.2 Volumes – price/mix 10
1.3 Mechanical watches – average prices 13
1.4 Units by major markets 15
1.5 Developments by major markets 16
2. Some emerging market with huge potential 18
3. Swiss watch exports in January/Outlook 2015 21
4. Acquisitions 2014/2015 24
5. Retail sales of jewellery/watches with impact from unrest
in HK; China turned positive in 2H 26
6. Tourism as important driver for luxury 27
7. Currencies and raw material prices 33
7.1 Currencies as a major issue for watch companies 33
7.2 Gold prices flat in 2014, diamond prices slightly down 35
8. Valuation 36
8.1 Valuation comparison 37
8.2 Performance 39
9. Calendar of events 40
Richemont – Watches (48% of sales) impacted by FX, but partly offset by highmargin
jewellery (28% of sales) 42
Swatch Group – Currency with a strong impact on FY15; smartwatches by Swatch
and Tissot at Baselworld (19-26 March 2015)ompany reports 51
[报告关键词]：     
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